And here we have a 1964 Qantas Airline ad that shows who the Vespa was originally designed for — the housewife wearing a skirt with shopping to carry.
Thanks to Julie G. for this find!
By the way, this bit of rare swag can be purchased for $9.95:
Scooter Swag
We're obsessed with scooter collectibles, and we link to the coolest stuff we can find.
